7-11 convenience store is foreign influencer’s favorite? They love the food at these convenience stores   Taiwan is the second highest density country in the world to facilitate super trade fairs! Taiwan's convenience stores are popular goods, even foreign influencers are in love with it. According to AsiaKOL analysis of Asian countries and KOL from their January 2018 to March 2019 for Taiwan's "7-11, FamilyMart, OK & Hi-life”, these four convenience stores has the hi...

How China’s KOLs convert fans to sales, creating a nearly $9b industry   The Kardashians may have been able to create an entertainment phenomenon in the US by revealing their luxurious lifestyle through a long-running reality TV series, but Chinese key opinion leaders (KOLs) have been able to convert fans and generate sales on a level their Western peers can only dream of. While Western influencers are mostly video bloggers on Instagram or YouTube, Chinese KOLs can be columnists, sociali...

Restaurant to get more customer through a power gourmet influencer Brands, are you sure you have found the right influencer for your industry?   In recent years choosing a restaurant has become easier compared before, people will search for restaurant on social media before they go and look at reviews or even read articles for reference. Restaurants found these trends and started cooperating with gourmet influencer to promote their brand. But, are we sure that the influencer is effective in...

It is believed that most people are no stranger to "x minutes to watch a movie," and Spoilers. Film and television entertainment are an indispensable thing in modern life. In recent years YouTube, Instagram has a lot of film reviews, so that viewers do not need go out and actually watch a movie! AsiaKOL’s analysis of the content of the online from November 2018 to January 2019, shows which film critics of the influencer community are most prominent, as well as the community platform on the f...

  Chinese people like to try their luck during the lunar the new year. Taiwan's major convenience store rushed to jump on the "New Year's Good luck bag” wagon. Follow AsiaKOL’s unboxing to see the FamilyMart, 7-11, Hi-Life, OK convenience store to see what surprise mystery bag has in store. Observe this month's online trend, the FamilyMart bag total discussion number is higher than other competitors, why is it so? let us take look at!   Everybody's ...

【Taiwan】Star artist, influencers all want to work with her, what has she done?   It’s the start of a new year and influencer marketing has matured a lot compared to last year. Indeed, it is now a mainstream, to the point where many consider it a legitimate extension of content marketing, as the most effective means of content delivery. Although it has suffered a few niggles, such as fake followers and influencers not disclosing their promotional activities, influencer marketing has grown fr...

A famous e-commerce in Malaysia is for the first time having an interesting campaign which collaborates with influencer to provide a boyfriend rental service during Chinese New Year. Most single people are afraid of being asked questions by relatives during the Chinese New Year. Such as: Do you have a boyfriend? When are you going to get married? his occupation and so on. The e-commerce took this cultural phenomenon and organized a rental boyfriend service, which is the first for Malaysia. Follow ...

The Government of Taiwan to find overseas influencer to promote "Taichung Flora Exposition " to the public. But they missed a very important point. Marketing now has to be done from multiple angles.   Not only commercial brands, but even governments have to do "branding" for "Their Country" ! In November last year, the "2018 World Flora Exposition” which was held in Taichung. The Taiwanese government invited six influencers from Asian countries to promote ...

AsiaKOL shows you the influence of the community. A Look at the 2018 Taiwan YouTuber Rankings Welcome to 2019, let's review which Taiwan influencer in the past year has the best community influence performance.   The “Asia Influencer Evaluation” Database (AIE) calculates the three key pointer scores of "impact score, interactive engagement, content relevance" according to the contents of Taiwan's influencer on YouTuber channel, and reveals the hottest list of Taiw...

How can we ensure maximum benefit during purchase? Event influencer is also a buying group now!   Have been wanting to buy something but it is difficult to decide and act now? Want to get the free delivery but you can not reach level by yourself? In fact, these problems can be solved by influencers. This time AsiaKOL keywords are “Open group buying(開團)” and “initiate a group buying(揪團)” where Influencers post strategy on Instagram are collected  from April 1, 2018 ...