The Government of Taiwan to find overseas influencer to promote "Taichung Flora Exposition " to the public. But they missed a very important point. Marketing now has to be done from multiple angles.   Not only commercial brands, but even governments have to do "branding" for "Their Country" ! In November last year, the "2018 World Flora Exposition” which was held in Taichung. The Taiwanese government invited six influencers from Asian countries to promote ...

AsiaKOL shows you the influence of the community. A Look at the 2018 Taiwan YouTuber Rankings Welcome to 2019, let's review which Taiwan influencer in the past year has the best community influence performance.   The “Asia Influencer Evaluation” Database (AIE) calculates the three key pointer scores of "impact score, interactive engagement, content relevance" according to the contents of Taiwan's influencer on YouTuber channel, and reveals the hottest list of Taiw...

How can we ensure maximum benefit during purchase? Event influencer is also a buying group now!   Have been wanting to buy something but it is difficult to decide and act now? Want to get the free delivery but you can not reach level by yourself? In fact, these problems can be solved by influencers. This time AsiaKOL keywords are “Open group buying(開團)” and “initiate a group buying(揪團)” where Influencers post strategy on Instagram are collected  from April 1, 2018 ...

Want to know about the recent successful overseas cross-border influencer cooperation cases?   How to use data analysis of the latest market trends and consumer trends in Japan, Korea, China, Southeast Asia?   AsiaKOL to help the brand to join the cross-border influencer marketing and expand business opportunities!   Platform suitable for objects: Brand companies that want to work with influencer Learn about the latest trends in Southeast Asian markets Want to know...

2018 fourth Chinese Public Relations award presentation ceremony and Public relations Digital Power Innovation Forum Press Release AsiaKOL won two marketing PR awards: influencer marketing KPI & TPOC Pre-election forecast for Taiwan   The fourth Chinese Public Relations award will be held on November 30, 2018 at the International Conference Hall, Zhang Rong Foundation. "Chinese Public Relations award presentation ceremony and Public relations digital Power Innovation Forum”, whe...

Using Influencer Data, AsiaKOL has manage to create a new business model   AsiaKOL was Invited by the “INSTITUTE FOR INFORMATION INDUSTRY” on 27th, November at Taiwan Major Hospital International Convention Center to attend an exhibition themed “Demo Day: Fusion IN Future “. Industrial development bureau, ministry of economic affairs has this ongoing project for 4 years and INSTITUTE FOR INFORMATION INDUSTRY provided many different social media data that help start-ups com...

Black Sugar Bubble Milk Tea all the rage nowadays. What it’s charming drink from Taiwan make wave to Southeast of Asia Referring to the good taste from Taiwan, everyone is holding a cup of bubble milk tea! With the push of social media, Taiwan's "Black Sugar bubble milk tea" is popular from Hong Kong to China and even Vietnam, Thailand, Malaysia etc.  Of course, influencer who are the most sensitive to trends, will not miss this chance. AsiaKOL uses "black sugar bubble ...

For several years now, marketers have pursued the estimated $1.9 trillion global Muslim consumer market, not least the growing cohort of young, female hijabsters in the Middle East and North Africa (MENA). Now marketers are waking up to another rising cohort of young, tech-savvy Muslimah in Southeast Asia. Young Muslim women in Southeast Asia are coming of age at a time of societal flux. They are more devout than their parents’ generation—as seen by the spread of the hijab, or Muslim headscar...

K-pop is becoming an international phenomenon on social media and in particular the South Korean band BTS. YouTubers all around the world are talking about BTS, whether it’s a reaction video to their latest music videos, talking about how to get tickets to their next show or describing in detail about the personalities of the band members. The trend is spiraling on social media with some creators experiencing a boost of hundreds of thousands of views if they post a video talking about the topic....

When one thinks of social media influencers, who comes to mind? Is it a group of the most highly-followed social media stars with millions of followers or is it someone more approachable and relatable, with a smaller, yet immensely dedicated following? If it’s the latter, they are likely micro-influencers. On the surface, it seems as though an influencer’s total following matters more than anything else. And while the overall following numbers do attract attention, engagement is the key facto...